Md Mostakim Hossain

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Md Mostakim Hossain
Jun 29, 2022
In All About Curly Hair
Where are they present? What are their research patterns? Advertising Continue reading below Kristan said Google found that consumers conduct 88% of local searches on smartphones and 84% on desktops/tablets. When it comes to UGC, take topics and narrow them down to understand the research opportunities available. For example, with Zillow, people search for schools in areas where they plan to buy a home. Take advantage of these opportunities by creating content that people care about, even if it's not directly related to what you offer. Different content formats can serve different purposes (conversion, education, etc.). Take a look at the examples above in the tweet to hair masking service see what kind of content can be local content. Advertising Continue reading below Make sure your content is discoverable Consider the following to ensure your local content is as visible as possible: Internal link XML sitemaps Crawlable Optimized SERP presence Page performance and speed Schema markup Think Mobile First Common mistakes in SEO when optimizing local content. Slow content Not related to Is not relevant Bad UX Not compatible with mobiles Content or links are loaded only on the client side No coordination with other marketing channels Once you have a strategy in place and launched, follow these steps to see if it made a difference: Monitor impact Benchmark of pre-launch metrics Monitor user engagement Monitor traffic Understanding search terms If we can provide users with the best information throughout their search journey, it will drive more engagement and traffic for the brand.
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