The email industry is constantly changing, but what are the trends that really matter in the coming years and how can marketers prepare for them? We asked leading industry experts to share their views on how some of the most crucial elements of email marketing will change over the next decade. In our ebook The Future of Email in 2020 and Beyond, you'll find their collective predictions for the future of email. Find out how messaging teams will evolve and what skills will be in high demand in the years to come Understand how messaging strategy will become more targeted and personalized by necessity Find out why brands will have no choice but to make subscriber privacy a priority Understand why seamless integrations will be the most crucial factor for the efficient messaging technology stack of the future … and more! Do you want to get a glimpse of the future of email marketing? If you're looking to master the strategies and technologies that will keep the messaging channel vibrant, relevant,
and customer-centric for years to come, this ebook is for you. Get your copy → Are you looking for highlights? Check out our infographic highlighting the five biggest predictions for the direction of the email industry in 2020 and the decade to come. 5 predictions for the future of email in 2020 and beyond [EBOOK] The Future of Email in 2020 and Beyond We asked leading industry experts to share their views on how some of the most crucial elements of email marketing will change Image Masking Service over the next decade. In this ebook, you'll find their collective predictions of what the next 10 years hold for email design, privacy, teams, and more. Is your email program set up for future success? Get your copy → Infographic transcript 5 predictions for the future of email marketing It's 2020 and the start of a new decade of email. But how should marketers adapt to get the most out of the email channel in 2020 and beyond?
We predict the future is bright for marketers embracing... 1. Animation and interactivity We've seen a steady increase in animation and interactivity in emails. The majority of brands now routinely use animated GIFs to add movement to their campaigns, and more and more marketers are experimenting with interactive emails. As the new decade begins, technologies like AMP for Email are paving the way for more interactive email experiences. To stand out from the competition in 2020 and beyond, brands can no longer rely on static messaging alone. "Interactivity will be the next big thing in the email industry." Andrian Valeanu, Founder, Designmodo